Partnering up with global consumer electronics and technology tradeshow CES 2014, a large crowd of invited guests media and spectators watched former Formula 1 driver Lucas di Grassi driving around a parking lot near Mandalay Bay.
“Since the FIA launched Formula E just over a year ago, the progress and interest in the series has been overwhelming,” says Alejandro Agag, CEO of Formula E Holdings. “2014 is a very big year for Formula E with the championship starting in September, so it’s important to be starting on such a positive note. Today will also be the first of many roadshows we have planned over the coming months as we want as many people as possible to see, and hear, what we believe is the future of motorsport.”
The car has been built by French-based Spark Racing Technology together with a consortium of Dallara (chassis), Williams (battery design), McLaren (powertrain & electronics), Renault (overall system integration) and Michelin (tyres). It will be now on display at Qualcomm’s stand (Central Hall, #8252) for the remainder of the CES Show.